Top 5 Free to Play Games in Kenya, Q2 2022

In Q2 2022, the free-to-play games market in Kenya showcased intriguing trends across downloads, revenue, and active users. Here's a detailed look at the performance of the top 5 games.

Candy Crush Saga saw a strong quarter with weekly revenue increasing steadily, peaking at approximately $5.1K in the final week of June. Weekly downloads fluctuated, reaching a high of 19.4K in late May, while weekly active users maintained stability, closing the quarter at around 223K.

PUBG MOBILE experienced varied revenue trends, with the highest weekly revenue at $4.8K in mid-April. Downloads showed a downward trend initially but recovered to 4.3K by the end of June. Active users remained relatively stable, peaking at 233K in late May.

Roblox had a mixed quarter in terms of revenue, with a high of $3K in early May. Downloads saw a significant dip mid-quarter but rebounded to 4.7K by the end of June. Active users showed an upward trend, closing the quarter at approximately 92.3K.

The Ants: Underground Kingdom experienced fluctuations in revenue, with the highest at $2.2K in late April. Downloads were notably low early in the quarter but saw a sharp increase to 1.3K in the final week of June. Active users demonstrated growth, ending the quarter at around 2.6K.

Call of Duty®: Mobile faced a decline in revenue, with the highest weekly revenue of $1.7K in early April. Downloads also showed a downward trend, closing at 1.3K in the final week of June. Active users remained relatively stable, finishing the quarter at approximately 9K.

These insights, sourced from Sensor Tower, provide a comprehensive overview of the free-to-play games market in Kenya. For more detailed data and analysis, visit Sensor Tower.